Pretty Product Options

Pricing

Three plans, billed through Shopify. Every plan includes the full configurator and native checkout.

Starter

$19/month

Everything you need to sell your first custom products.

  • Up to 10 configured products
  • Full configurator: sections, options, swatches & tooltips
  • Structured pricing rules (adders, multipliers, tiers, lookups)
  • Conditional logic & validation rules
  • Native cart & Shopify checkout — no Plus required
  • Ready-made templates & presets
  • Design themes: presets, accordion & step flows, live preview
Get Starter
MOST POPULAR

Pro

$49/month

For growing catalogs, trade customers and assisted selling.

  • Everything in Starter
  • Unlimited configured products
  • Formula pricing with raw expressions
  • Customer groups & wholesale pricing
  • Quotes & pay-by-link (draft orders)
  • Shareable configurations & carts
Get Pro

Advanced

$99/month

For manufacturers with ERP, multi-market and variant complexity.

  • Everything in Pro
  • Full REST API access (templates, pricing, configs)
  • ERP / manufacturing sync of ordered configurations
  • Per-country option sets
  • Per-variant option sets
  • Priority support
Get Advanced

Questions, answered

How does billing work?+

Plans are billed through Shopify's managed pricing on your regular Shopify invoice. Upgrade, downgrade or cancel any time from the app — no separate account or card needed.

Do I need Shopify Plus?+

No. The app uses a Cart Transform function with signed prices, which works on standard Shopify plans. You get real native checkout — Shop Pay included.

What counts as a configured product?+

A Shopify product connected to one of your option templates. The Starter plan includes up to 10; Pro and Advanced are unlimited.

Can customers tamper with prices?+

No. Every price is recomputed and HMAC-signed on the server before it can enter checkout, and the checkout function verifies the signature. Client-side previews are for speed, not authority.

What happens to my rules if I downgrade?+

Nothing is deleted. Features above your plan simply stop being editable/served until you upgrade again.